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Services


 

Start to finish strategic planning.

 
 
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Sales is the growth and funding engine for any organization.

Sales Optimization

 
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Assess the Sales Team and develop the skills needed to drive your sales to the next level.


We can help you understand and create the value proposition power messages for senior executives, middle managers, and front line workers alike.


We remove all the complexity and “tribal knowledge” around selling, we keep it simple and focus on customer knowledge, preparation for every interaction, follow-up and follow-through.


We have a passion for your business success.


The solutions we sell generate the most value for our customers. Anything this important requires a strategy.

 
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Sales Optimization Services

Strategy Health Check Up (GrowFuse) $20K

Time to cross a “new bridge of trust” with your sales professionals in an extremely turbulent time by using the basics to grow your bottom line by 20-30% within the next 15 months:  

  • Invest in your team

  • Your team will keep these principles driving and growing their sales, as you will keep your bottom line growing; while the competition sits on the sidelines saying “what happened?” 

Your sales team will be motivated and guided by a team that has over 100 years of successful sales overachievement in any industry and sales environment:

  • Learnings and processes transferred to your team

  • On-going real-time touch points for your team

  • Your people will be keeping these changes, while you experience unheard of sales growth of 20 -30%.

Imagine your sales professionals truly re-energized, awakened and passionate about the profession of selling.

We completely empower your company with this methodology. You end up with fully trained sales people. Your sales processes and sales operations are optimized to this consultative selling approach.

 

Differentiated Sale Experience Offer $60K

  1. Assess Sales People for Consultative Sales Capability:

    • Feedback

    • Next Steps

    • Follow Up Process

  2. Understand and/or create your Sales Strategy.

  3. Build and implement new Sales Strategy:

    • New Power Messages

    • New Content Strategy

    • New Outreach Plans

    • Simple easy to use Sales Process

  4. Implement Support Sales Operations to run Sales Business:

    • SFDC, Hubspot, or your existing CRM implementation

    • Reporting

    • Training

    • Hand off

 

Consultative Sales Skills Development $25-50K

Tried and proven approaches to building consultative selling skills for any environment. Typical modules for structured sales skills development are:

  1. Get there First, “The Why”

  2. Creating Lasting Trust

  3. Consultative Relationships

  4. Qualifying Opportunities

  5. Opportunity Management

  6. Meeting Structure and Planning

  7. Changing Time of Needs Diagnosis 

  8. Presenting Benefits

  9. Handling Objections and Getting Commitment

  10. Conclusions, Next Steps

  11. Side by Side (Ride Alongs - in person or video)

 

Refresh and Organizational Health Check $20K

 

Book your free 30-minute discovery call

with Rick Makos from the Marcavel team. This call will help you identify how Marcavel can help your organization.

Maintaining the sales momentum:

  • Health Check Up

  • Look for ways to improve and learnings

  • What it means to you to execute these changes

 
 

With years of experience, we are here to bring the most value to your vision.

Data Strategy

 
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A strategy is a framework for making decisions about how you will play the game of business. These decisions, which occur daily throughout the organization, include everything from capital investments to operational priorities to marketing to hiring to sales approaches to branding efforts to how each individual shuffles his ‘To Do’ list every single morning. 

Without a strategic framework to guide these decisions, the organization will run into many different directions, accomplish little, squander profits, and suffer enormous confusion and discord.

Ann Latham – Author, Strategy Consultant, contributing writer to Forbes

Often confused with a Data Strategy, Data Architecture is a lot about “what” and “where”... not so much about “why”, “when”, “who” and “how” - which are Data Strategy objectives.

Let Marcavel show you how Data Strategy will transform your business.  Here are the clear goals of a great Data Strategy:

  • Supports broad and deep business usage & processes

  • Ensures easy reference data access to minimize “hunter/gatherer” effect (80/20 rule)

  • Business-need focus drives data freshness & speed

  • Enables data lineage, security, and trust

  • Minimizes data replication & movement 

  • Optimizes platforms for business usage patterns

  • Ensures flexibility and extensibility

  • Builds foundational core for reuse of common data

 
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Applied Analytics


 

Applied Analytics is when companies use data, and the insights they can gain from analyzing that data, to enhance their business. Typically, what they're actually enhancing are specific business processes. A key characteristic of applied analytics is that such insights are acted upon, often in an automated way.

Part of Applied Analytics is predictive modelling.

The way predictive models produce value is simple in concept; they make it possible to make more right decisions, more quickly, and with less expense. They can provide support for human decisions, making them more efficient and effective, or in some cases, they can be used to automate an entire decision-making process.

Marcavel Consulting Group provides services for a Centre of Data Insight (CDI) and we work with partners to provide the environment and respective tools to assist companies like yours with Applied Analytics.  

  • Practical data driven changes

  • Practical application of statistical analysis

  • Provide actionable recommendations

  • How to apply insights derived 

 

Data Strategy Services & Pricing

Data Strategy Health Checkup $20K

  1. Your data strategy journey is about aligning your business people, data and your IT team to generate value from the data generated from within your business. What is NOT is a data architecture and or system:

    • Think of it as your Data Bill of Rights for YOUR team.

  2. The data strategy professionals working on your journey have over a hundred years of experience building value generating data and analytical ecosystems.

  3. You will have a common language (Data Bill of Rights) you will be generating significant success and value from your data. This will attract more internal and external customers to your business. This is all achieved through gross margin expansion.

  4. This Data Strategy can be implemented within any business, any technology architecture regardless of the economic conditions.

 

Data Bill of Rights

Tying user expectations to business outcomes using data - Define customer/account internally - end user access (not for IT):

  1. A Data Bill of Rights, by definition; is a list of the most important rights to the data users. The purpose is to protect those rights against infringement. 

  2. Unparalleled clarity by:

    • Defining common set of data elements definitions – to create your common data language

    • Unfettered access to said data

    • Ability to ask any question of the data; using your tool of choice 

    • Transforming data into knowledge 

    • Ease of sharing data knowledge to create business intelligence

  3. By transforming your data into knowledge, you have created the Rosetta stone for business intelligence.

  4. By providing consensus in your data and turning it into knowledge you eliminate / reduce ‘data doubters’:

    • Alignment of ideals in data between IT and business

    • Analysts all speaking the same language

    • True understanding of business expectations from front line worker to the executive suite

    • In all cases this business knowledge allows for service or product growth based on understood client expectations

 

Unique Data Set - to ensure efficient data usage based on specific business needs $100K-1MM

Value Realization: 

  • Creation of a data set that is a unique representation of your business. Used Correctly it can be your advantage to differentiate in your market.

  • Can you imagine a derived data element that alone generates $15 -$20 Million a year in revenue for your company? This is what an integrated unique data set can do for you.

  • A data-driven capability such as this can be used for any purpose, re-used on a regular basis, and works at the speed of your business, and marketplace.

  • It can be the beginning of a new way of making decisions, it is built upon an ecosystem that fits in to what you have, grows as you grow, and integrates with the market players.

 

Business impact models for new revenue + gross margin expansion - pathway creation from highest impact to lowest impact - $50k/model (or revenue share)

Value Realization:

  • This journey will generate a pathway for value creation, that maximizes new revenue streams and gross margin expansion for your business.

  • A pathway of value that starts with the high value opportunities that will generate the most data reuse in your data unique dataset.

  •  As you move along this pathway, value generation goes up as more data is reused from your dataset.

  • The cost of building new analytical products goes down, and the value from these products goes up. The value equation moves more to your favour as your maturity increases. As a result, more and more people want to be part of your success.

 

Block Time Contract

 

Book your free account strategy discussion.

with Rick Makos from the Marcavel team. This call will help you identify how Marcavel can help your organization.

Management of implementation - confirmation of value realization, ongoing risk/operations management:

  1. Maintaining the momentum – keeping pace with changes in your client base, product & service alignment and utilizing the most effective technologies in your momentum business plan. Showing you how to provide value positions for all stakeholders. 

  2. Your successes are key.  Whatever knowledge we add to our deep expertise is a free building block to your future.  We share the learnings.

  3. Expertise can be assembled as easy as Lego building blocks; each one has a purpose but at the same time they can be built into infinitum solutions.  We will help you map your solution.

  4. Your customized support package is available via continuous support of our resources through block time contracts to ensure your chosen path to business success is maintained. In addition, during this time new opportunities identified will be brought to your attention.

 

 

 

Turning data into actionable solutions to keep you ahead of the curve.

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